Your customers call to check stock. Your staff key orders in by hand. Your online store can fix both.
We build B2B ordering portals connected to your ERP. Trade pricing, live stock, catalogue management for thousands of SKUs, and self-serve ordering that works around the clock.
This is what we hear from businesses like yours. Every week.
Our staff spend half the day taking orders by phone and email.
Every order gets keyed in by hand. Mistakes happen. Time disappears. Your team is doing admin instead of anything else.
Our website shows prices and stock our ERP knows are wrong.
Products go online at the wrong price. Stock runs out without the site knowing. Customers order things you cannot fulfil. Trust takes the hit.
Customers who cannot order after hours go elsewhere.
Trade customers order when it suits them: evenings, weekends, between jobs. If there is no self-serve option, some of those orders go to a competitor who has one.
We know we need to do this. We cannot afford to get it wrong.
Your current process works, just not well. You cannot risk disrupting orders or the ERP. You need someone who understands both sides before touching anything.
Most businesses in this situation have been meaning to fix it for years. The problem is not motivation. It is finding someone who understands the technology and the business well enough to do it without breaking what already works.
How we solve this
WooCommerce built as part of your business system. Not bolted on top of it.
Your ERP stays at the centre
Product data, pricing, stock levels, and orders sync automatically between your ERP and WooCommerce. Your ERP remains the source of truth.
Self-serve ordering
Customers log in, see their pricing, check live stock, and place orders without calling your office.
Trade pricing and accounts
Wholesale tiers, dealer networks, volume discounts. Each customer sees their pricing when they log in.
Catalogues built for large, complex ranges
Thousands of SKUs with proper category structure, search, filtering, and compatibility lookups. Customers find what they need without calling anyone.
Built around how your business actually works
Custom product types, complex pricing structures, B2B and retail on the same platform, integration with existing systems. We use the right tools for the job. You own the result.
What this typically involves
Every project is different. These are the building blocks we work with most often.
Catalogue and business process audit
How products are structured, how orders flow, where friction lives.
Product catalogue setup
Categories, attributes, search filters, compatibility structures from your data.
Trade pricing configuration
Wholesale tiers, volume breaks, dealer pricing, account-specific rates.
Account-based access
Customer login, approval workflows, role-based visibility.
ERP sync
Real-time or scheduled sync of products, pricing, stock, orders. MYOB, Wiise, Dynamics, Xero.
Staff training and documentation
Team learns order management, product updates, day-to-day operations. Loom walkthroughs included.
Launch support
Soft launch, testing, support period after go-live.
Scope and sequencing depend on your catalogue size, ERP system, and how your business currently operates. We work this out together during the Digital Strategy Roadmap.
What working with us looks like
Loom videos, not meetings
Short video walkthroughs of progress. Watch when it suits you. No calendar ping-pong.
Your ERP keeps running
We build alongside your existing systems. Nothing gets switched off. Nothing breaks.
Nothing live until you approve
Every step gets your sign-off. Staging environments, test orders, soft launches. You stay in control.
Real results from real businesses
ASP Components
Queensland-based distributor of agricultural and green space parts. In business since 1999, thousands of SKUs across a complex catalogue. WooCommerce built for both trade customers and the public, with self-serve ordering and ERP sync.
TRA Australia
Family-owned distributor of RV and caravan accessories. Separate wholesale and retail pricing on one WooCommerce store. Full rebuild of their online presence with automated inventory management.
Common questions
Things we get asked in almost every first conversation.
Will this disrupt our current ordering process?
How long does this take?
Do we need to change our ERP?
What if our product catalogue is large or complicated?
What happens after launch?
“Sometimes the greatest adventure is simply a conversation.”
A. Wolfe
Tell us how orders come in today. We will tell you what is possible.
Whether you are dealing with manual ordering, ERP disconnect, or trade customers who cannot order online. Book a time to connect and we will talk through your setup.
They understood our business before they touched the technology. That is what made the difference.
A quick heads-up
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